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NXT Nutritionals’ SUSTA™ Natural Sweetener to Be Featured in United Natural Foods National Ad Program and Regional Tradeshows

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HOLYOKE, Mass. – NXT Nutritionals Holdings, Inc., (OTCBB: NXTH) developer and marketer of SUSTA™ Natural Sweetener, the great tasting, all-natural, healthier sweetener, announced today that its SUSTA™ Natural Sweetener 50 Packet Boxes will be featured in United Natural Foods, Inc. (“UNFI”) national advertising program and at UNFI’s regional tradeshows.

“United Natural Foods’ national presence provides us the ability to expand our distribution into grocery chains outside our existing footprint in the northeast region”

UNFI, headquartered in Providence, RI, is a leading national distributor of natural, organic and specialty foods with 12 distribution centers across the United States. UNFI carries and distributes to more than 17,000 customers nationwide including conventional supermarket chains, natural product superstores, independent retail operators and the food service channel. For more information on United Natural Foods, please visit www.unfi.com

President and CEO Michael McCarthy of NXT Nutritionals states, ”SUSTA will be introduced to more than 17,000 United Natural Foods’ customers in its new product catalog and the customers will also be able to learn first-hand how great SUSTA tastes at UNFI’s tradeshows this year.”

“United Natural Foods’ national presence provides us the ability to expand our distribution into grocery chains outside our existing footprint in the northeast region,” said McCarthy.

SUSTA™ is being distributed through Bozzuto’s Inc., Cheshire, CT, C&S Wholesalers, Keene, NH, Hannaford Bros. Co., Scarborough, ME, United Natural Foods, Inc., Providence, RI, Wakefern Food Corp., Elizabeth, NJ and White Rose, Inc., Carteret, NJ. NXT Nutritionals’ products are also sold in ShopRite, Shaw’s Supermarkets, Pathmark, A&P Fresh, Super Fresh, Waldbaum’s, Food Emporium, Associated Supermarkets, Foodtown, Kings Super Markets, Pioneer Supermarkets, Met Foodmarkets, Key Food and King Kullen. Consumers can purchase SUSTA on the web at: http://www.sustastore.com.

About NXT Nutritionals Holdings, Inc.

Headquartered in Holyoke, MA, NXT Nutritionals Holdings, Inc., through its wholly owned subsidiary NXT Nutritionals, Inc., is a developer and marketer of proprietary, patent-pending healthy alternative sweeteners, food and beverage products. The common ingredient for all of the Company’s products is its SUSTA™ Natural Sweetener, a minimal calorie, all-natural, nutritional sweetening system. SUSTA™ Natural Sweetener currently serves as an ingredient for the Company’s nonfat all-natural Healthy Dairy™ yogurt smoothies and is marketed as a standalone product as well. For additional information, please visit NXT Nutritionals’ corporate website:www.nxtnutritionals.com

Forward-Looking Statements

Under The Private Securities Litigation Reform Act of 1995: The statements in the press release that relate to the Company's expectations with regard to the future impact on the Company's results from new products in development are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are subject to risks and uncertainties. Words such as "expects", "intends", "plans", "may", "could", "should", "anticipates", "likely", "believes" and words of similar import also identify forward-looking statements. Forward-looking statements are based on current facts and analyses and other information that are based on forecasts of future results, estimates of amounts not yet determined and assumptions of management. Readers are urged not to place undue reliance on the forward-looking statements, which speak only as of the date of this release. We assume no obligation to update any forward-looking statements in order to reflect any event or circumstance that may arise after the date of this release. Additional information on risks and other factors that may affect the business and financial results of NXT Nutritionals Holdings, Inc. can be found in the filings of NXT Nutritionals Holdings, Inc. with the U.S. Securities and Exchange Commission.

Company Contact:
NXT Nutritionals Holdings, Inc.
Michael McCarthy, President and CEO
1-800-535-4315
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Public Relations/Media Contact:
Richard Stern
Stern & Co.
212-888-0044
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